Marketing What's New, Ottawa-based consultancy focused on marketing technology.

I recently had the good fortune of talking directly with two sales veterans, as part of a webinar hosted by the Sales Professionals of Ottawa The people on the call included Read more...

Who needs Marketing Automation?

If you're familiar with Moore's "Chasm model" or Gartner's "Hype Cycles," you know that it always takes a while for technologies to penetrate the market mainstream. One type of software seems to be taking longer than most at Read more...

Services that get your firm to the next level of growth:

Marketing Communications:	Be known by your target audience at an early-stage
Demand Generation:	Run campaigns, ranging from simple to sophisticated, that bring in sales leads
Automation:	Make these processes repeatable and measurable with automated platforms

Our exclusive focus is the technology sector.

Learn what's so different about how technology is marketed, hear about growing firms and events in Ottawa's tech community.

A marketer with deep technology roots.

That's Marketing What's New Principal Glenn Schmelzle. His whole career's been in technology, training him to think like an engineer, spend like an accountant and pitch like a sales rep.