Spring is a great time of year. As it begins I find people get retrospective; they stop their winter cocooning and start getting active. I think this same transition happens on twitter, depending on how long people have used it. At some point, I find that most ‘tweeps’ give up their binge tendencies (the tweet equivalent of eating junk-food) in favour of a more wholesome diet of tweets. I try to endorse this good practice by engaging with the tweeps I reach on the topics we really care about. there’s an easy way to tell if this strategy succeeds: hold a mirror up to your twitter feed and ask yourself if you like what you see. Given that I’m 6,000+ tweets into this, I hold up the mirror to myself every quarter. So here are the tweets from the last three months that I think are high in marketing nutrition. Enjoy:
From @fastcompany “Innovation often looks pointless at first, which makes first impressions crucial.”
RT @ShawnaActually Did you know you could add your Twitter name to your Facebook info page? Doing that now…
RT @AlisonGresik The neurology behind writer’s block ~ the impulse to create is rooted in the limbic brain. From Salon.com http://shar.es/3FrFF
RT @JuliaRosien Can’t believe Twitter is 5 years old today – doesn’t feel that old http://bit.ly/gyo4JH
RT @benkmyers Gamification: People like being rewarded and recognized for doing stuff. It’s the latest craze. #marketingsecrets
RT @vincentwhite 12 Things to Do After You’ve Written a New Blog Post: http://bit.ly/huoLO8
Ppl don’t want to feel the hands of the puppeteer. Don’t rush to reward users, think of what their motivation is – D Nicholson at #SMBOttawa …aim is not to put whole game on your site but to glean game elements & leverage them for calls to action.
Nominate an #Ottawa firm for @obj_news Fastest Growing Companies list: http://bit.ly/f1HDju ddln: April 11.
RT @RobLane Excellent Fred Wilson opinion on marketing http://bit.ly/dFdTQB
Apple can even make non-features (thinner iPad2) sound like features. Clever marketing. Not 100% genuine, but clever.
RT @tredpath CMOs: Budgets Shifting; Social Spend, Optimism Up marketingprofs.com/charts/2011/45… @marketingprofs
EventBots 90-sec clip of the #BootstrapAwards has vignettes from this bastion of Ottawa entrepreneurship http://youtu.be/5sBQrEhZVFo
Proposed a new strategy for a group today. Pleased with how it went off; now to get down to executing on that strategy!
Congrats to @EmboticsCorp which recently closed a round of financing. http://bit.ly/ieoJUD #Ottawa #tech
Lots of mingling at #democampottawa15, intermixed w recruiting pleas by companies.
RT @elliotross: I didn’t know LinkedIN Tweets app shows twitter handle of all your connections…followed some previously missed contacts
RT @elizabethhowell: Media monitoring firm @MediaMiser garners $1M in financing from RBC/BDC http://bit.ly/ei2k3l (@obj_news) #ottawa <-Yay!
Want to see up-and-coming Ottawa tech co’s? Check out the LeadToWin enrollment list: http://bit.ly/fsv49P
4 Feb
Struck by how much of online marketing is merely making links/buttons that embody a call-to-action or user’s perceived benefit.
4 Feb
Thx to @mercurygrove for providing great venue for #mobileapps #Ottawa
25 Jan
Trying out the new Feedburner – very Google-Analytic-y!
18 Jan
Big News @ bitHeads: buys Bedlam Games to target cross-platform games; builds bullet analysis app 4 Pyramidal Tech http://bit.ly/g6UsHB
15 Jan
RT @neilhedley: I like finding new people to follow even better than finding that new people are following me. <-you’re doing it right
11 Jan
image credit: G. Schmelzle
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